In the World of Fashion

By Valentina Vasilieva

In the world of fashion, editorial has long been the de facto mode of storytelling. Traditionally, the creation of these images has required a set filled with teams of people. And yet the coronavirus crisis has ended the majority of that work. While inventive, the celebrity selfies, virtual characters, and resurgence in illustration that have emerged in the age of social distancing are only a temporary solution. The DIY aesthetics of iPhone photography has its limits, and audiences will always crave visuals that offer a bigger picture. But how can image-makers provide that when they can’t even enter the same room?

NYC

Russian modeling star, Daria Strokous, may have the answer. A regular in the pages of Vogue and campaigns for brands like NARS and Dior, Strokous, who is signed to Elite Model Management in New York, is used to starring in high-concept fashion stories. As a student of the University of Southern California’s film school who has acting credits in movies such as Contagion, Strokous has viewed the creative process from both sides. Like many in fashion, she found herself missing the atmosphere of a set once she began isolating at home in Los Angeles.